2012 Jaguar Xk on 2040-cars

Auto blog

Autoblog Podcast #396

Episode #396 of the Autoblog Podcast is here, and this week, Dan Roth, Steven Ewing, and Chris Paukert talk about the 2016 Mazda MX-5 Miata, the 2016 Jaguar XE, and the 2015 Lexus RC. We start with what's in the garage and finish up with some of your questions, and for those of you who hung with us live on our UStream channel, thanks for taking the time. Check out the rundown below with times for topics, and you can follow along down below with our Q&A. Thanks for listening!
Autoblog Podcast #396:
Topics:

Jaguar takes bite out of Mercedes' Magic Body Control chicken ad

We were quite impressed by Mercedes-Benz when it aired its Magic Body Control commercial, starring a group suitably funky chickens demonstrating their ability to jive to Diana Ross and the Supremes. Now, Jaguar has taken the opportunity to poke some fun at its German rival, releasing its own take on the Magic Body Control spot, and um, there's a big cat involved.
You'll really want to take a look at this video, which is just another sign that in terms of clever ads, Jaguar is doing quite well. We aren't sure if "Jaguar vs. Chicken" will make it onto TV any time soon, but it's still fun to see the British brand take the mickey out of Mercedes - it's rare to see automakers go after each other so bluntly in their marketing efforts. Scroll down to watch the video (we've also included a bonus video, Jag's recent "Cat In A Box" spot).

This Jaguar E-Type is an even longer-legged feline

Paul Branstad loves the shape and purity of the Series 1 Jaguar E-Type, produced from 1961 to 1968, but appreciates the longer length of the Series 3 V12 model, which affords occupants a more comfortable space in which to enjoy long trips. So when Branstad brought his damaged left-hand-drive 1968 roadster from its home in the US to Classic Motor Cars in the UK for a restoration, he had a special request: restore his car, but make it a bit longer.
"This is something that we have never done before. Our client wanted the interior leg room of a Series 3 V12 E-Type but the aesthetics of a Series 1 car," says Nick Goldthorp, managing director of CMC.
For the restoration, CMC added 4.5 inches of length to the floor pan of Branstad's E-Type to create the extra legroom. Goldthorp relates, "The V12 was actually nine inches longer than a Series 1 but a lot of the additional room was behind the seats as storage and was not required on our project." That's because CMC also built a trailer out of two E-Type rear ends that attaches to a custom-made removable tow hitch.