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2015 Hyundai Genesis revealed in renderings

We're currently in Seoul, South Korea, checking in on the 2015 Hyundai Genesis at the automaker's headquarters. We can't yet offer any driving impressions, but at least we can share a few renderings of what the new sedan will look like.
As you can see, practically everything above the beltline has been carried over almost untouched from the HCD-14 Genesis Concept we saw earlier this year. The front-end styling, on the other hand, is a complete departure from current Hyundai design language. Note the large, upright grille and the more dynamic headlights and fascia.
There's still no word as to when Hyundai will officially debut the 2015 Genesis, but it won't be a long wait.

How the Koreans are cracking the luxury market

South Korea's two largest automotive brands are no longer the same companies they were when they first entered the world stage.
Anyone who visits Seoul after a few years absence is likely going to be in for a shock. What was, not that long ago, a decidedly third-world city is today a thriving, sprawling metropolis increasingly on a par with the world's most modern cities.

Hyundai exec admits company studying pickup, no foolin'

Automotive News reports Hyundai may be considering jumping into the US pickup market. Lee In-cheol, ice president of international sales, says the company's product planners and engineers are currently trying to determine what size pickup would be best for our market. Currently, the automaker has no plans to build a truck, but Lee says that hasn't stopped US dealers from asking the company to produce one. The US and South Korea signed a free trade agreement that took effect in 2012 that removes the so-called Chicken Tax from South Korean imports in seven years.
That means that Hyundai or Kia could import a foreign-built truck without incurring the 25 percent tax on the vehicle's value after 2021. Even so, Hyundai isn't committed into jumping into the US full-size pickup market. Instead, the company may build a smaller truck designed to compete in emerging markets.
We've been hearing word about Hyundai's pickup musings for years now, including a rumored partnership with Chrysler to produce Ram-based trucks, but so far, nothing has come of it.