2014 Hyundai Azera Limited on 2040-cars

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2013 Hyundai Santa Fe probed by NHTSA over axle failure

According to Reuters, the National Highway Traffic Safety Administration has launched a preliminary evaluation of the 2013 Hyundai Santa Fe after receiving two complaints of broken front axles on vehicles with fewer than 5,000 miles on their odometers. Naturally, a broken axle could result in the loss of control of the vehicle, especially if it occurs at high speed. It's not immediately clear if the investigation centers on the five-seat Sport, the seven-seat model or both.
No actual recall has yet been issued, and "no safety defect has been identified," according to a statement Hyundai released to Reuters, which added, "Hyundai will, of course, take any actions necessary to ensure the safety of our customers if the information gathered during the investigation indicates that action is appropriate."
We suppose you could sum up the report this way: 2013 Santa Fe owners, stay tuned.

Hyundai teases HCD-14 concept ahead of Detroit debut

As is the case ahead of any major auto show, we're expecting to see a plethora of leaked information or teased images before next week's Detroit Auto Show, and Hyundai is already giving us something pretty exciting to look forward to. Shown above in this shadowy teaser is the HCD-14 Concept, which the automakers says gives a "glimpse into future Hyundai premium vehicle design."
Based on the shape of the headlights and the sloping roofline, this image matches up quite well with some spy shots we saw last month reported to be the next-generation Genesis sedan. It also bears more than just a striking resemblance to Kia's new flagship sedan, the Quoris. Either way, we approve. Aside from the car's appearance, Hyundai is also promising "advanced 3-D gesture-based technology controls" inside the car as well as a sportier driving dynamic.
This is all we have to work with right now, but we'll have all the coverage for this new Hyundai and everything else on display at the auto show kicking off a week from today.

Hyundai hires actor Paul Rudd as pitchman [w/video]

The Dude abides, but his deep voice is going to be coming from your TV a little less. After seven years of his earthiness, laid back actor Jeff Bridges is no longer the voice of Hyundai in the brand's advertising. He has been replaced by comedian Paul Rudd who is already narrating the new commercial for the 2015 Hyundai Sonata.
"We were looking for a voice that could be recognizable and relatable to a new generation of car buyers," said Steve Shannon, vice president of Marketing, Hyundai Motor America, in the company's announcement of the deal. "Rudd can be serious, humorous, informative and entertaining all at the same time."
According to Hyundai spokesperson Derek Joyce speaking to Autoblog, the deal with Rudd goes for the next three years. "He's our tier one voice, and that's going to affect tone" in the company's ads," Joyce said. The first spot with Rudd is titled Co-Pilot, and it stars a backseat driver losing out to the Sonata's navigation system and safety features at every turn. Rudd isn't physically in the commercial but does the ending voiceover. The company wouldn't say when the next ad with the new pitchman might debut.