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Honda ready for 'late 2016' arrival of Clarity Fuel Cell in US

Two years ago at the LA Auto Show, Honda showed off the first concept for what we now know is the Clarity fuel cell vehicle. At the time, Honda said it would arrive at some point in 2015. Since then, Honda has said simply that the Clarity would arrive some time after the March 2016 on-sale date in Japan and even gave itself an out in case the debut slipped to the first half of 2017. Yesterday, at a preview event at the Honda Advanced Design Studio in downtown LA, Honda narrowed that down a bit more to, "late 2016." Honda representatives said this was all still in line with internal targets for the US launch of the car. They already know when the car will arrive here, but are not yet able to say, since things like crash tests and other homologation issues could still change the timeline. The company is happy to see the expansion in the number of hydrogen refueling stations in California and is working a number of dealers in the Los Angeles and San Francisco Bay Area to get them ready to sell the Clarity. Everything that has happened since the company officially set its internal fuel cell clock has been going to plan, Honda representatives told AutoblogGreen. Hydrogen fuel cell vehicles from Hyundai and Toyota are available now, while those from other automakers (like BMW and Nissan) may arrive in or after 2020. Honda still won't confirm, on the record, that an all-electric model will be the third vehicle to use the platform that the Clarity and the upcoming plug-in hybrid (due in 2018) use, as we suspect. But, during a casual discussion about Honda happenings, I heard one executive say that he's busy working on the follow-up "products" that will use the platform, so this remains something to keep in mind. We recently got the chance to drive the Clarity in Japan, which you can read about here.

Honda recalls small number of 2016 CR-V models for airbags

Thought you'd heard the last bit of news regarding exploding airbags from Takata? Think again. Honda has issued a recall for the 2016 CR-V to replace driver-side front airbag modules. Fortunately, only 515 vehicles are covered by this recall, and only 30 affected models were actually in the hands of consumers. And, if you own a 2016 CR-V and haven't gotten a phone call from Honda, you're apparently in the clear. On October 10, 2015, an airbag inflator made by Takata ruptured in Monclova, Mexico, while being tested. Two days later, Takata notified Honda and the National Highway Traffic Safety Administration, prompting this recall. According to Honda's official announcement, though, this faulty inflator is not believed to be the same issue that caused automakers around the globe to recall 19.2 million (and counting) vehicles to replace defective airbag modules that were also made by Takata. Whether that's comforting or not, we'll let you decide. We've included both the official recall notice from NHTSA and the statement from Honda below. Here's hoping the faulty inflator that caused this recall was nothing more than a single defective part. Related Video: RECALL Subject : Driver Side Air Bag Inflator may Rupture Report Receipt Date: OCT 29, 2015 NHTSA Campaign Number: 15V714000 Component(s): AIR BAGS Manufacturer: Honda (American Honda Motor Co.) SUMMARY: American Honda Motor Company, Inc. (Honda) is recalling certain model year 2016 CR-V vehicles manufactured October 12, 2015, to October 19, 2015. The metal housing surrounding the driver's air bag inflator in these vehicles may have been manufactured incorrectly. CONSEQUENCE: In the event of a crash necessitating deployment of the driver's frontal air bag, the inflator could rupture with metal fragments striking the driver or other occupants resulting in serious injury or death. REMEDY: Honda will notify owners, and dealers will replace the driver side frontal air bag module, free of charge. The recall is expected to begin December 4, 2015. Owners may contact Honda customer service at 1-800-999-1009. Honda'a number for this recall is JV9. NOTES: Owners may also contact the National Highway Traffic Safety Administration Vehicle Safety Hotline at 1-888-327-4236 (TTY 1-800-424-9153), or go to www.safercar.gov. Statement by American Honda Regarding Driver Front Airbag Module Recall: 2016 Honda CR-V Oct 30, 2015 - TORRANCE, Calif.

In Honda Super Bowl ad, Ridgeline teaches sheep to sing

Honda hopes that its Super Bowl ad's combination of a classic Queen song and an adorable premise are enough to get customers excited about the 2017 Ridgeline. The 60-second spot for the new pickup airs during the game's third quarter, and the commercial is sure to leave Somebody to Love stuck in your head. The spot titled A New Truck to Love stars a sheep rancher who likes to listen to Freddie Mercury while hauling animals to the field. He even uses the truck's bed-mounted stereo to enjoy some tunes while at work. The sheep apparently like Queen's songs because they start singing along when their owner is away. This is the one of the better auto ads for Super Bowl 50 that we've seen yet. A look at the truck's capabilities would be nice, but at least the commercial's premise is highly enjoyable. Plus, it's hard not to enjoy Queen. Honda's spot could be a popular one during this year's game. Innovative 2017 Honda Ridgeline Pickup Leads the Flock in New Super Bowl Commercial Feb 1, 2016 60-second commercial features music by Queen, performed by some unlikely and unforgettable co-stars Directed by Bryan Buckley, creator of more than 40 Super Bowl ads Extensive multiplatform campaign to support launch of new TV spot Consumers can enter to win a first drive of new Honda truck at "Camp Ridgeline" Honda today offered a sneak peek of the brand's commercial for Super Bowl 50 starring the highly innovative 2017 Honda Ridgeline pickup, a wily herding dog and a flock of sheep singing a classic Queen song, "Somebody to Love." Fans tuning in to Super Bowl 50 on Sunday, Feb. 7, will see the 60-second spot, "A New Truck to Love," during the third quarter, but the entertaining commercial is now available for viewing in its entirety on Honda's YouTube channel (http://honda.us/BigGameCommercial). Directed by Oscar-nominated director Bryan Buckley — dubbed "King of the Super Bowl" for his role in bringing to life more than 40 commercials for the big game — the new Honda commercial imagines how a rancher might use one of Ridgeline's available features, the industry's very first factory truck-bed audio system, enabling music to play outside the truck. This poses the question, "What if his sheep learned how to sing?" with the commercial showing the sheep being dropped off by the new Ridgeline and then performing the classic Queen hit after the rancher departs. The spot signals not only Honda's return to the Super Bowl, but the return of the all-new Ridgeline to market.