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2015 Sierra All Terrain HD looks ready to hit heavy-duty trails

GMC is getting its heavy-duty trucks ready for the mud this summer with its All Terrain package for the Sierra 2500HD and 3500HD. Meant to blend style, tech and ruggedness, the pack includes a lot of extra chrome outside and an off-road package underneath.
The 2015 Sierra All Terrain HD trucks naturally come standard with four-wheel drive with an electronically controlled transfer case to handle things in the dirt. The Z71 off-road package is also standard, which includes Rancho twin-tube shocks, hill descent control and a skid plate. To add some style when off the beaten path, the pack includes chrome trim on the mirror caps, lower bumper and grille surround, plus LEDs around the headlights and 18-inch wheels (20-inchers are optional on the 2500HD). The 3500HD also gets chrome, adjustable outside camper mirrors. The interior receives a technology upgrade thanks to the standard rearview camera and IntelliLink infotainment that can act as a Wi-Fi hotspot through OnStar 4G LTE, read text messages and includes Siri Eyes Free for iPhone users.
The All Terrain package goes on sale on both trucks this summer and is offered on either the SLE or SLT trim levels in double cab and crew cab models. The standard engine is the 6.0-liter V8 with 360 horsepower and 380 pound-feet of torque, but the Duramax 6.6-liter, diesel V8 with 397 hp and 765 lb-ft is also available. The gas engine is mated to a Hydra-matic six-speed automatic, and the diesel uses an Allison six-speed automatic. Scroll down to read the full announcement about these heavy-duty off-roaders.

GM already raising prices on 2014 Silverado and Sierra pickups

General Motors must be pretty pleased with sales of its two newest pickups, the GMC Sierra and Chevrolet Silverado, as it's announced price hikes for both models, as part of a planned price tweak.
Prices will be bumped by as much as $1,500, although weirdly, they'll be offset by as much as $1,500 in cash-back offers through the end of October. Fox Business reports that GM spokesman Jim Cain said of the price hike, "With the sell down of the '13 models nearly complete, this price adjustment was planned and is a normal part of business."
The move, as Fox is quick to point out, is an interesting one, as sales of the twin pickups struggled last month relative to the Ford F-Series, while both of GM's crosstown competitors have been aggressively undercutting Silverado and Sierra prices. The F-150 starts at $24,070 and the Ram 1500 comes in at $23,600, not counting any cash on the hood. A base Silverado, meanwhile, retails at $25,575.

GM tinkering with Silverado, Sierra model mix amidst strong early sales

Variety, as they say, is the spice of life. That's a lesson that is currently being taught to General Motors, because despite a strong showing from its 2014 Chevrolet Silverado and GMC Sierra, the General's pickup sales still can't best those of cross-town rival Ford.
With 59,163 trucks moved, GM fell just over 1,000 units short of toppling Ford, and one of the main reasons for that, according to GM's chief sales analyst, was due to a lack of variety in the engines and body styles available on dealer lots. "We are still over-weighted toward crew-cab V8 trucks. Our light-duty mix will moderate over time as our launch progresses," said Kurt McNeil.
Loading dealers with the popular combination of the 5.3-liter V8 and the four-door, Crew Cab body style was intentional during the truck's launch, but as supplies of leftover 2013 models, which are being sold at heavy incentives, are beginning to wane, both budget-conscious and high-dollar buyers are looking elsewhere instead of at the volume model pickups.