1957 Thunderbird Convertible, 312 V8, Automatic, Power Steering, Correct Colors on 2040-cars

Auto blog

Ford could make as much as $13k profit for every F-150

The Ford F-Series is a perennial member of the US bestseller list with the title in its brawny grasp for over 30 years, and the truck ranks as the top-selling model over $50,000 in the country. It shouldn't come as a shock then that the model is a major buttress of Ford's bottom line. Have you ever wondered just how vital the trucks are to the Blue Oval's health, though? Some math based on recent figures suggests they might be even more important than you think. Automotive News recently did the calculation and came up with that each F-150 sold contributed about $13,333 to the company's profits. That number was based on a statement from Ford CFO Bob Shanks that the automaker could have made another $1 billion in North America for the first quarter with a repeat of last year's sales of the F-150 and Edge, with 60,000 more trucks and 15,000 additional crossovers. If those 75,000 missing vehicles cost the company $1 billion, then they averaged $13,333 each. Also, the F-150 makes up 80 percent of the lost sales, so you might even conclude that each pickup brings even more money into Ford. Automotive News also extrapolates further. Based on a forecast of 800,000 F-Series sales this year, that's about $10.7 billion going into Ford's coffers. Obviously, these figures are far from exact since they are based on a single statement from the automaker's CFO. Autoblog reached out to Ford to see if the numbers were accurate, but the Blue Oval wouldn't comment on vehicle profitability. However, AutoPacific analyst Dave Sullivan suggests these figures could be on the right track, if a bit high. "The rough guess has been $10,000. Obviously that is a little different for a $60k truck vs a regular cab 4x2 work truck, but $10,000 is the ball park that is used," he said to Autoblog. If you ever wonder why Ford might be loathe to bring the smaller Ranger back to the US when it's available elsewhere, these huge profits are likely part of the answer. The Blue Oval has little reason to cut into the sales of a model that makes the brand billions. Related Video:

Ford Escort is ready to focus on the Chinese market

Ford officially revived the Escort name in China, showing of the new, four-door compact at the Beijing Motor Show. Painted in a stylish brown-bronze, the new sedan wears a number of global Ford styling cues while sharing its platform with the Ford Focus.
Power for the new model comes from a 1.5-liter four-cylinder, although Ford doesn't specify just how much power is on offer, simply saying that the fuel economy of the new mill will be "outstanding." It's unclear what transmission will be distributing the engine's power, although based on the images we've seen, the Escort will definitely offer a two-pedal setup.
The layout of the cabin is fairly clean, although as we mentioned in our initial post on the new Escort, it's a decidedly sparser environment than we've grown use to in US-spec Fords of late. If anything, it's like a weird blend of current Ford switchgear with an overall look that reminds us of older Ford layouts. Still, it looks like a comfortable way of moving five people about without too much fuss. There's ample space both front and rear, and a rather spacious trunk.

Muscle wins big at 2013 Amelia Island Concours as 1936 Duesenberg, 1968 Ford GT40 take top honors

The 18th-annual Amelia Island Concours d'Elegance took place this past weekend, and in one of the show's biggest years yet (bringing in more than 25,000 spectators and attracting more than 300 vehicles), two powerhouses ended up winning the judges' hearts. The top Concours d'Elegance award went to a 1936 Duesenberg SJN, while the Concours de Sport went to one of the celebrated marques, a 1968 Ford GT40.
Owned by Helen and Jack Nethercutt of Sylmar, CA, this flawless Duesy is described as "one of the most powerful open cars of the 1930s," and it displays design cues of the era like rolled fenders and a tapered rear end. The SJN's supercharged straight-eight allowed it to accelerate to 100 miles per hour in just 17 seconds - surely not a disappointing feat for its day.
On a much different level of performance and timelessness, this Gulf-livery GT40 from the Rocky Mountain Auto Collection is not outdone by the elegance of the big Duesenberg thanks to some well-documented racing history. This not only includes winning at LeMans in both 1968 and 1969 - Chassis No. 1075 also managed to win a total of six times in just 11 races.