Gotta Have It In Green! New Rims And Tires! on 2040-cars

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2015 Ford Mustang will tell authorities how you crashed and if you were belted [w/video]

When the 2015 Ford Mustang hits dealers, it will be with a new batch of features that will power up Sync's 911 Assist feature, and provide an even greater degree of information to first responders in the event of an accident.
911 Assist will already make a phone call, via a Bluetooth-connected phone, should you bin your car. The automatic message to first responders is a pre-recorded blurb from Ford. With the new enhancements, though, emergency personnel can learn about the maximum change in velocity and whether the crash involved a front, rear, side or a rollover impact. 911 Assist will also send information about how many seat belts were in use and if airbags deployed, allowing more accurate dispatch of resources.
"Sync will only broadcast relevant information to save time, and it constructs a very efficient message for the operator," said David Hatton, the global project leader with Ford Connected Services. "After the introductory message, the voice line opens automatically and occupants can speak directly with the operator via Sync's hands-free functionality."

Ford Australia launches Falcon GT F 351, last of its line [w/video]

It's always best to go out with a bang rather than a whimper, and Ford Performance Vehicles is doing just that in Australia with the Falcon GT F 351. It's the most powerful road car the Aussie performance brand has ever made with a supercharged 5.0-liter V8 pumping out 471 horsepower (351 kilowatts) and 420 pound-feet of torque. It's joined by the FPV Pursuit Ute with the same powerplant tuned to 422 hp and 402 lb-ft. Sadly, the last F in this Falcon's name stands for Final.
The GT F 351 is a monumental way to go out, though. It harkens back to the old days of Aussie muscle Fords, and the 351kw output is meant to reference the classic Falcon GT and its 351-cubic-inch V8. In addition to the massive power, the F has the improved suspension from the R-Spec model and Brembo brake calipers.
FPV is building just 500 GT F sedans for Australia and 50 more for New Zealand, plus 120 Pursuit Utes. They feature a blacked-out hood and black stripes over the hood and sides, plus gloss black accents around the headlights, door handles and mirrors.

Social media star Scott Monty leaves Ford

It seems weird to think that an automaker could have a social media star, but Ford does. Or at least it did. Scott Monty, its Global Digital Communications Manager, led the company's team for almost six years and forged a reputation as being one of the most talented people in corporate social media. But the guru recently announced that he would be leaving the automaker for an undisclosed job elsewhere.
"I just decided the time was right. I am going to take a little time with my family, and I am going to start on a new adventure pretty soon," said Monty in an interview with AdWeek. He also explained a little about his theory of how companies should use social media. In his opinion, it should be a chance to go beyond standard marketing and build a relationship with people. Businesses need to have a broad focus for its online message, and using just one service isn't enough to be successful.
Under his guidance, Ford expanded its Facebook presence significantly. According to AdWeek, it launched the 2010 Explorer on the popular site. Also, when the company wanted to investigate selling electric models, it initially gauged the public's reaction on Facebook and then advertised them there first. Monty has been a major supporter of Twitter as well to broaden the company's communication with the public.