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2015 Ford F-150 enters production

Ford has given the F-150 a dramatic makeover for 2015, switching to an aluminum body that helps reduce weight by about 700 pounds. Because the truck is dramatically different, Ford also had to change the way it makes the F-150, so we went inside its sprawling factory in Dearborn, MI, this week to see the Blue Oval's new manufacturing techniques in action.
The company has added 850 jobs at the site and upgraded its stamping and tool and die facilities. The body shop is also modernized, and it has been fitted with 500 new robots that join the structures together. The first 2015 F-150 rolled off the line on Tuesday, and the trucks will begin arriving in dealerships in December. Get a closer look at the F-150's unique assembly process in our video.

Watch this Ford F-150 SVT Raptor fly like an eagle [UPDATE]

The Ford F-150 SVT Raptor is a very capable truck right out of the box, but "capable" has never translated into "invincible." Just ask the owner of the machine in this video. In it, the driver gets frisky with an aggressive jump with plenty of speed on his hands. The result is enough air to make Vaughn Gittin Jr. blush. As always, it's not the launch that's painful, but the re-entry. Gravity eventually asserts its dominance over the $43,630 pickup in a big way, and when it comes crashing down, it does so with a vengeance.
The impact was hard enough to set off both the alarm and multiple airbags inside the cabin. It's unclear if anyone was injured in the stunt, but we certainly wouldn't be surprised to hear that was the case. You can check out the stunt in the video below, and remember, when in doubt, back out of the throttle. Be warned, there may be some explicit/NSFW language in the clip.
UPDATE: Second video added with an even better look at the jump added below.

Car companies used to cook up sales with recipe books

The evolution of automotive marketing has undergone a number of strange phases. Few, though, match the strangeness of the 1930s to 1950s, when automotive marketers turned to cookbooks as a means of promoting their vehicles. Yes, cookbooks. We can't make this stuff up, folks.
This bizarre trend led to General Motors distributing cookbooks under the guise of its then-subsidiary Frigidaire. Ford, meanwhile, offered a compilation of recipes from Ford Credit Employees (shown above). The cookbook-craze wasn't limited to domestic manufacturers, though. As The Detroit News discovered, both Rolls-Royce and Volkswagen got in on the trend, although not until the 1970s.
The News has the full story on this strange bit of marketing. Head over and take a look.