2012 Ford F-450 4x4 Crew Cab Lariat With Western Hauler Bed - Silver on 2040-cars

Auto blog

Social media star Scott Monty leaves Ford

It seems weird to think that an automaker could have a social media star, but Ford does. Or at least it did. Scott Monty, its Global Digital Communications Manager, led the company's team for almost six years and forged a reputation as being one of the most talented people in corporate social media. But the guru recently announced that he would be leaving the automaker for an undisclosed job elsewhere.
"I just decided the time was right. I am going to take a little time with my family, and I am going to start on a new adventure pretty soon," said Monty in an interview with AdWeek. He also explained a little about his theory of how companies should use social media. In his opinion, it should be a chance to go beyond standard marketing and build a relationship with people. Businesses need to have a broad focus for its online message, and using just one service isn't enough to be successful.
Under his guidance, Ford expanded its Facebook presence significantly. According to AdWeek, it launched the 2010 Explorer on the popular site. Also, when the company wanted to investigate selling electric models, it initially gauged the public's reaction on Facebook and then advertised them there first. Monty has been a major supporter of Twitter as well to broaden the company's communication with the public.

Ford cranks up '32 Ford body production

If you're going to build your own hot rod, you'll want to start with a '32 Ford 5-Window Coupe. Favored by American servicemen returning from World War II, the '32 Ford remains the very icon of the hot rod to this day. The trouble is there were only so many of them made in the first place, and finding one today can be a challenge. That's where reproduction models come in.
The aftermarket is replete with companies that will sell you a fiberglass body in the form of a '32 Ford coupe, but quality can be hit or miss. So to help meet demand among hot rod builders and enthusiasts, Ford has teamed up with United Pacific Industries to offer officially licensed body shells.
Announced at the SEMA show in November, the '32 Ford 5-Window Coupe body is made from stamped steel according to original specifications from original machinery where possible or reproduced machinery built to the same original specifications where necessary. The bodies are ready to accept vintage powertrains or crate motors from the Ford Racing catalog, and join the 9,000 other parts offered in the Ford Component Sales catalog - including similar reproduction bodies available for the 1965-70 Mustang and 1940 Ford Coupe. From there, the proverbial sky's the limit.

NHTSA opens investigation into Ford Explorer PI brakes

This year more than most, it's pleasant when we can string together a few days without word of an automaker or the National Highway Traffic Safety Administration announcing a bunch of new recalls. It's seemingly been a little quiet on this front lately (barring a spider-related Suzuki issue revealed early today), but now we have word of the government safety agency opening a Preliminary Evaluation into the 2013 Ford Explorer Police Interceptor, a probe that could potentially affect an estimated 20,000 vehicles.
The issue being investigated concerns failures of the front brake hose on the vehicle that show "small splits in the hoses near the body side ferrule of the hose assembly," according to the agency, and the issue could result in longer stopping distances. The feds have reports of 13 malfunctions affecting 11 Explorer units. However, it's important to note that all of the incidents come from a single, unnamed metropolitan police fleet that operates 46 of them. According to The Detroit News, the failures generally took place between December and July.
NHTSA is investigating further to find if this is a more widespread issue than just this one fleet. Ford spokesperson Kelli Felker confirmed to us, "We are cooperating with NHTSA on this investigation, as we always do." Scroll down to read the agency's report.