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Auto blog
Ex-GM VP LaNeve takes over Lincoln ad agency
Wed, 10 Apr 2013Those of you that caught yesterday's op-ed about Lincoln will have heard already, but Mark LaNeve has taken the helm at Team Detroit. Once the North American vice president of sales, service and marketing for General Motors, LaNeve will now head up the agency that handles all of Ford advertising. LaNeve will also run the account for Lincoln. While at GM from 2001 to 2009, the exec oversaw ad campaigns like Cadillac's Breakthrough and sales initiatives like "Employee Pricing for Everyone."
He left in 2009 to join Allstate as chief marketing officer, oversaw the creation of the Mayhem ad spots and was moved into the role of VP of agency operations overseeing Allstate's 10,000 agents. He resigned from the insurer in February 2012 for personal reasons and joined Team Detroit in August 2012 as chief operating officer, in charge of satellite offices in New York and internationally. He replaces ex-CEO Cameron McNaughton, and will continue to hold the title of COO.
Lincoln is trying to get its 2013 back to rights after putting big dollar commercials for the 2013 MKZ on television then having production glitches preventing cars from getting to dealerships. With rumors of a relaunch in the works, it's no surprise LaNeve has been given the reins - and from here it looks like the brand is desperate for the kind of magic he's proved he can marshal. Perhaps he can start by calling a mulligan on the renaming exercise that gave us the hoary "Lincoln Motor Company" and go back to oh, say, "Lincoln." Then he can ask the product folks to get to work on the MKC concept...
Unrestored 1969 Shelby GT500 one of many classic barn finds going to auction
Wed, 19 Mar 2014We love a good barn find here at Autoblog. We like that there's a palpable excitement and sense of mystery surrounding barn finds. Each case has its own uniqueness to it, and this latest discovery is no different: an unrestored, one-owner 1969 Shelby GT500 with just 8,531 miles on it.
In the case of this particular barn find, many of the typical questions have already been answered. For example, we know who owned it - his name was Larry Brown. He recently passed away, and as he had no wife or children to inherit the estate, the car he purchased at Pennsylvania Ford dealer in May of 1969, will be auctioned off by Ron Gilligan Auctioneers.
The car was fastidiously maintained, having never been driven in the rain. In fact, Brown never even washed it, out of fear of it rusting. According to the auction website, the last time this car saw water was probably when it was detailed ahead of being delivered to Brown. If that doesn't sound like a fanatical sense of maintenance on the part of this GT500's owner, this next part will. The interior has been treated to a similarly painstaking attempt at preservation, with garbage bags covering the seats and two layers of floor mats over the carpets. The result is a car that, aesthetically, is in remarkable shape considering it's spent so long in a barn.
First retail 2015 Ford Mustang headed to Barrett-Jackson
Fri, 20 Dec 2013Want to be the very first person to own a 2015 Ford Mustang GT? Here's what you'll need to do: be in Scottsdale, AZ on January 18 for the Barrett-Jackson auction and bring a very big checkbook. Having a passion for charity isn't a bad idea either.
Yes, the first 2015 Mustang to be sold to the public will be crossing the block at Barrett-Jackson in Scottsdale, with proceeds from the auction going to JDRF, the charity formerly known as the Juvenile Diabetes Research Foundation.
"Ford Mustangs have always been among the most popular collector cars at Barrett-Jackson Collector Car events," said the president of Barrett-Jackson, Steve Davis. "While every collector wishes they had snapped up the first Mustang sold in 1964, this is an opportunity to realize that dream in a different way."