2004 Ford Explorer Xlt, With Dvd, 3rd Row Seating, Sun/moon Roof, Tow Package on 2040-cars

Auto blog

Ford profiles surprisingly affluent Focus ST buyers

It comes as no surprise when Ford says that 32-percent of Focus ST buyers are under 35, but we weren't expecting this: the average annual salary of Focus ST buyers is $127,000. Twenty-two percent of non-ST Focus buyers are under 35, while their average annual salary is $67,000.
We like the Focus ST because it has 252 horsepower, is genuinely fun to drive and offers great value for performance-minded car enthusiasts; facts that are not lost on customers, it seems. Ford says that the Focus ST has the highest percentage of conquest sales for a non-hybrid model it sells, and that the top-four trade-ins are from Honda, Chevrolet, Mazda and Toyota. Demand for the hot Focus is strongest in Los Angeles, Detroit, Houston and Orlando.
"[The Focus ST is] having this kind of halo effect for other vehicles we'd hoped for when we invested in the ST brand," says John Felice, vice president of US marketing, sales and service, because it's helping to boost sales of other Ford vehicles.

Ford tops mid-year ranking of brands in the US

YouGov's mid-year Brand Index rankings of America's best perceived brands has been released, and Ford has found its way to the top. The Dearborn, Michigan based manufacturer beat out online shopping giant Amazon, The History Channel, and home improvement superstore Lowe's, to take the top spot.
Ford jumped from sixth overall in 2012 to first for 2013, but those that have been watching these rankings shouldn't be hugely surprised. Ford was rated the best perceived automotive manufacturer by the same organization last year. The Blue Oval's success on the overall brand rankings is made all the more impressive by the complete lack of other automakers on the list.
YouGov (that is, survey respondents) cited Ford's first quarter of 2013 business, which saw an increase in market share and the best earnings recorded in over 10 years. Successfully launching the Focus and Fusion (pictured) and keeping them fresh in the minds of consumers has also contributed to Ford's best overall score.

Ford bringing 10 custom Transit Connects to SEMA

With 57 vehicles planned for its SEMA display, it comes as little surprise that Ford has plenty of teasers for its show cars. After showing us what it has in store for the Mustang, Fiesta and Focus ST, now we're getting a look at some of the custom creations based on the redesigned 2014 Transit Connect van.
These nine Transit Connects are decked out to various degrees of customization, but our favorite might be the chopped and lowered Transit Connect from Mob Steel (shown above), which has a similar slammed stance that we see on some custom VW Buses. On the opposite extreme, LGE & CTS Motorsports has jacked up a Transit Connect to make a Cross Country cruiser that we wouldn't mind taking on a road trip.
There are seven other teasers from various companies, and you can check them all out in the gallery above or in the press release below. Ford is also promising a tenth Transit Connect for SEMA, so stay tuned for that as well.