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2015 Ford Focus gets more Aston-y [w/video]

With more and more members of the Ford brand adopting a new familial face, the Focus has been left looking like an odd man out. At the Geneva Auto Show, though, it properly rejoined the family, adopting the now familiar Aston Martin-ish grille that's proliferated throughout the range.
Overall, we're liking the refreshed Focus' look. Aside from the new grille, the headlights have been restyled and now look like elongated versions of the lamps on the Focus ST. Functionally, those headlamps are bi-xenon units, complete with an adaptive front lighting system. Out back, the rear retains the same overall look, which has been smoothed out for 2015.
In the cabin, the second-generation of Ford's much-maligned Sync system makes its debut. Sync 2, as it's called, is supposedly more intuitive than the first-gen system. Ford is promising "one-shot" navigation functions for the system. Saying "I'm hungry," should bring up a list of nearby restaurants. Of course, we'll be reserving final judgment until we can test the new system in person.

Ford paying $750 million just to close plant in Belgium

According to a report from Reuters, Ford is shelling out $750 million in a severance deal that will see the automaker close its facility in Genk, Belgium. The automaker reached this deal with the 4,000 hourly workers employed at the plant last week, which means the company will pay out an average of $187,500 per worker.
Ford is still negotiating with the 300 salaried workers at the factory, which currently produces the Mondeo sedan. All told, Ford expects to lose around $2 billion in Europe thanks in no small part to the region's ongoing economic downturn, and two more plants are scheduled to be shut down in Europe this year. The company will log its $750 million payout under "special items" for this quarter.
As you may recall, Ford took a similar path in the US back in 2009 when the domestic market took a spill. Back then, the company shelled out around $50,000 per employee with at least one year of experience, plus either $25,000 toward a new car or an extra cash payment of $20,000. It would seem the cost of closing plants in Belgium is a much harder pill to swallow than in the States...

James Franco and tiger tease Ford Super Bowl commercial

Ford has just released a teaser for its Super Bowl ad, and unlike just about every other automaker, it seems that the Blue Oval is going to make us wait until Sunday to see the full spot. The teaser is, um, strange.
It stars James Franco, who believes he is Ron Riggle, the comedian, Fox NFL Sunday host and retired Marine lieutenant colonel. There's also a tiger. The vague spot has Franco claiming that "this is no ordinary commercial." You'll note on the bottom right, there's a Ford logo and the hashtag #nearlydouble.
According to Automotive News, it's part of a massive viral effort being pushed forward by Ford and its dealerships. Ford sent different teasers and "vignettes" to dealership employees and asked them to share them on Facebook, Instagram and Twitter, in the hopes of creating a viral effect.