2014 Fiat 500c Abarth on 2040-cars

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Fiat retraces its roots with 1957 Edition 500

A car like the Fiat 500 is nothing if not retro, but the Italian automaker is making it all the more so with the 1957 Edition seen here.
Marking 57 years since the iconic Cinquecento launched in 1957, this new special-edition 500 upgrades on the model's Lounge trim level with such unique touches as throwback 16-inch wheels, vintage-style badges on the nose and tail, and an interior decked out in brown leather with ivory trim and gray door panels. It comes in either white, light green or the baby blue pictured here, the latter two colors distinguished by contrasting white mirrors and roof.
Power comes from Fiat's 1.4-liter MultiAir four-cylinder engine mated to either a five-speed manual or six-speed automatic, with a sport-tuned suspension and premium audio as standard. A limited quantity - Fiat has yet to say how many it'll build - will begin arriving at dealerships in the spring, with pricing to be announced closer to launch. In the meantime, you can check out the images above and the press release below.

Fiat updates Euro-spec 500 with new equipment, Cult trim

It's been seven years since Fiat relaunched the 500, and it has, by and large, been a runaway success for the Italian automaker. Numerous variations on the theme have followed - from the convertible 500C and performance-oriented Abarth models to the 500L minivan and upcoming 500X crossover - but it's high time that Fiat give the original hatchback a bit of a refresh, and that's just what it's done... to some extent, anyway.
Debuting this week at the Geneva Motor Show, the updated 500 features a number of enhancements to keep it fresh and with (if not quite ahead of) the times. That includes a redesigned instrument cluster centered around a seven-inch TFT display developed by Magnetti Marelli. There's a new 900cc turbo two-pot TwinAir engine being offered with 105 horsepower and 107 pound-feet of torque that can get a Cinquecento so equipped to 62 miles per hour in 10 seconds and on to a 117-mph top speed while delivering 67 miles per gallon (at least on the European cycle). Finally there's a new Cult trim level pictured here, being added to the top of the range that builds on the Lounge trim with more equipment like 16-inch alloys, gloss black roof, chrome or gloss black wing mirrors and more.
We're still waiting to find out what, if any, of this equipment will make the jump to the US model, but for now you can scope out the press release below and the high-res images in the gallery above for a closer look.

Honda scores big in Automobile Advertising of the Year Awards [w/videos]

This year the Detroit Auto Show didn't just celebrate the automobile, it celebrated how we find out about the automobile, too. Partnering The One Club, this year introduced the 2014 One Show Automobile Advertising of the Year Award to Cobo Hall, celebrating winners in five different categories of advertising: broadcast television, online, interactive, experiential, and print/outdoor. Winners in those categories were judged by 50 creative directors and journalists, while a Public Choice category was chosen from among nearly 20,000 online votes.
Honda walked off with three of the six awards, its Hands spot taking Broadcast honors, its Sound of Honda getting the Online category and Illusions winning Public Choice. Hyundai made the grade in Interactive with Driveway Decision Maker, Fiat captured Print/Outdoor with its "Letters" ad, and Toyota's Tundra Endeavor Campaign spot and BMW's A Window into the Near Future were co-winners for Experiential.
You can watch all of the press release and winning videos below or check out all of the finalists, announced last month, for a refresher.