Ferrari Testarossa Project. Complete Including Clean/clear Florida Title on 2040-cars

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Ferrari posts record profits on restricted volume

Most automakers are after one thing and one thing only: selling more cars. Because, after all, selling more cars means making more money. Right? Well that's usually the case, but Ferrari has taken a different approach. Rather than try and sell more cars, Ferrari intentionally sold fewer models in 2013, yet it made more money.
The move was implemented after 2012 emerged as the strongest year in the company's history. Instead of pushing to sell even more cars, it opted to maintain a level of exclusivity by selling fewer - 5.4 percent fewer than the year before, to be specific - thereby ensuring that those it did sell were worth more. As a result, in 2013, Ferrari logged record turnover, profits and finances: on 2.3-billion euros of revenue (up 5 percent from the previous year), Ferrari recorded 363.5 million euros in profit last year - that's roughly $500M USD.
Before you go jumping to conclusions, though, bear a few factors in mind. For one, Ferrari's stakeholders aren't pocketing all that cash - they're reinvesting it into the company: over the course of the same year, Ferrari invested some 337 million euros - 464 million dollars - in research and development. And while the company's extensive merchandizing efforts continue to bring in more cash, at 54 million euros ($74M) raised last year, the branding operation still doesn't account for a sixth of overall revenues. Still, it's little wonder that the experts at Brand Finance have named Ferrari the world's most powerful brand for the second year running.

Haas F1 secures engine deal with Ferrari

Plans are coming together for Gene Haas to launch his US-based Formula One team in 2016. The tooling magnate and NASCAR team owner has renamed his grand prix racing outfit from Haas Formula to Haas F1, he's setting up shop in North Carolina with a satellite location to be announced somewhere in Europe, and now he's penned an engine supply deal with Ferrari.
The deal doesn't come as such a surprise after Haas signed on as a sponsor with the Maranello squad a couple of months ago, but confirms the reinforcement of the partnership between the two teams. "The multi-year agreement," according to Ferrari in the statement below, "is for the supply of the entire power unit starting from 2016," including the engine, hybrid assist and presumably the gearbox as well. But that's not the extent of the deal.
Billed as a "technical collaboration agreement," the deal opens the door for Haas and Ferrari to cooperate even more closely than the latter does with existing powertrain customers Sauber and Marussia. "We believe this new partnership has the potential to evolve beyond the technical role of supplying our power unit and all related technical services," said Scuderia Ferrari team principal Marco Mattiacci.

Former Dolphin Richie Incognito takes a bat to his own Ferrari [w/video]

Richie Incognito, the former Miami Dolphin's offensive lineman, reportedly vandalized his own new Ferrari FF with a baseball bat on Wednesday, in a story that is just the latest bizarre event to befall the professional football player.
Initial reports indicated that Incognito's car was vandalized and, weirdly, covered in t-shirts bearing the player's name. Following those reports, though, Incognito then told police that he attacked the black FF, although we're still unsure as of why.
Incognito has been in the news of late, following reports from the Miami Dolphins regarding his hazing of teammate Jonathan Martin. As for the Ferrari, damage seems rather light considering it was attacked with a bat by a 320-pound NFL offensive lineman. There are some dings and dents in the hood, and there's a piece of bat lodged in the grille, but beyond that, it looks like this FF will live to drive another day. Scroll below to watch a brief video report on the supercar beatdown.