2008 Ferrari 612 Scaglietti 2dr Cpe on 2040-cars

Auto blog

Ferrari rated world's most powerful brand ahead of Apple

Ferrari has nabbed the honor of becoming the world's most powerful brand from Apple. According to Brand Finance, the Italian automaker earned the highest rating among all brands on the Global 500 list despite being worth considerably less than its competition. But the ranking takes into account more than just a company's bottom line. Brand Finance also looks at margins, average revenue per customer and less tangible notions like brand affection and loyalty.
There's no disputing those latter two categories, and this year saw Ferrari enjoy the best financial results in the automaker's history. In 2012, the company's revenue jumped by eight percent to 2.43 billion euro thanks in part to a 4.5 percent increase in deliveries worldwide.
Meanwhile, Apple squeaked out ahead of Samsung to earn the top spot as the most valuable brand at $400 billion. You can check out the Brand Finance press release below for more information.

Why all of this year's F1 noses are so ugly [w/video]

If you're a serious fan of Formula One, you already know all about The Great Nosecone Conundrum of 2014. Those given to parsing each year's F1 regulations predicted the strong possibility of the so-called "anteater" noses as far back as early December 2013. Highly suggestive visual evidence first came after Caterham's crash test in early January, with further proof coming as soon as Williams showed a rendering of the FW36 challenger for this year's championship. That car earned a name that wasn't nearly so kind as "anteater."
Casual followers of the sport - or anyone who gets the feed from this site - probably don't know what's happening, except to wonder why the current year's F1 cars are led by appendages that would make Cyrano de Bergerac feel a whole lot better about himself.
The short answer to the question of ugsome F1 noses is "FIA regulations and safety." The reason there are various kinds of ugsome noses is simpler: engineers. The same boffins who have given us advances including carbon fiber monocoques, six-wheeled cars, double diffusers and Drag Reduction Systems are bred to do everything in their power to exploit every possible freedom in the regulations to make the cars they're building go faster - the caveat being that those advances have to work within the overall philosophy of the whole car.

Ferrari 250 GTO may have set new sale record at $52M

Records are made to be broken, and it seems that one may have just been snapped again. An Italian website is reporting that a Ferrari 250 GTO, owned by American collector Paul Pappalardo, recently sold for $52 million.
Now, this is far from confirmed - Pappalardo responded to questions about the sale saying, "I do not confirm these things, I have no comment about!" - and if it's a private sale, it's unlikely that we'll ever know the exact amount of the transaction. If that figure is correct, though, it easily eclipses the $35 million made in a 250 GTO sale in April of 2012, as well as the $27.5-million sale of a 1967 Ferrari 275 GTB/4 NART Spider sold at RM's Monterey auctions in August.
What makes a car that had 39 examples built more valuable than one that had only 10 units produced? Racing pedigree. The 250 GTO is a racing legend, with each car having a unique provenance that is more than enough to add some serious value. According to 0-100.it, the GTO in question, 5111GT, found its first owner in French racer and winner of the 1964 24 Hours of Le Mans, Jean Guichet, back in 1963. The Frenchman used the V12-powered racer to win the GT category of the Tour de France Automobile in that same year.