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Ferrari reports fewer sales, more profit to prove strategy is working

Ferrari's angle of emphasizing exclusivity by limiting deliveries is appearing to bear fruit. The company posted a 7.1-percent increase in revenues to 1.7 billion Euros ($2.2 billion at today's exchange rates) during the first half of 2013. Net profits, meanwhile, saw a jump of 20 percent to 116.2 million Euros ($153.5 million). The Prancing Horse delivered 3,767 cars, which, while an increase of 2.8 percent, represents a rate of growth that's slower than in the first quarter of 2013.
While Ferrari may be actively trying to slow its sales down to below 7,000 in 2013, it's seen increased numbers in the US, Great Britain and Germany, along with double-digit growth in the Middle East and Japan (39 percent and 28 percent, respectively).
The move to limit sales should have a greater impact on the numbers that come in later this year, which we told you about back in May. Ferrari's controversial move has already seen a drop in sales to China, which saw 50 fewer Prancing Horses than this time last year.

Ferrari reveals one-off F12 TRS at Sicily cavalcade

Every year Ferrari owners gather from all corners of the globe for the annual Ferrari Cavalcade. This year's edition just wrapped up in Sicily, where over 90 proud owners from 27 different countries brought their prides and joys. Some of the participating supercars were more rare and notable than others - included among them several LaFerraris - but the extravaganza included the reveal of one very unique Prancing Horse.
That would be the new F12 TRS. The one-off creation surfaced just last week, the work of the Ferrari Special Projects division for one very fortunate client. It's based on the F12 Berlinetta, but replaces its coupe bodywork with new roadster sheetmetal that incorporates a glass window to reveal the red cylinder heads from which its inspiration - the 250 Testa Rossa - drew its name and a cowled rear deck. The open cockpit is trimmed in leather, Alcantara and carbon fiber, but ditches the glovebox, air vents, carpeting, audio system and other creature comforts.
Contrary to earlier reports, the F12 TRS does not appear to have a hybrid powertrain, the conventional 6.3-liter V12 producing the same 730 horsepower as the coupe to propel this one-off roadster to 62 in 3.1 seconds and to 124 mph in 8.1 - so as you can see, it hardly needed any help in the first place. Check it out in photos above, and feel free to read more in the press release below.

Haas F1 secures engine deal with Ferrari

Plans are coming together for Gene Haas to launch his US-based Formula One team in 2016. The tooling magnate and NASCAR team owner has renamed his grand prix racing outfit from Haas Formula to Haas F1, he's setting up shop in North Carolina with a satellite location to be announced somewhere in Europe, and now he's penned an engine supply deal with Ferrari.
The deal doesn't come as such a surprise after Haas signed on as a sponsor with the Maranello squad a couple of months ago, but confirms the reinforcement of the partnership between the two teams. "The multi-year agreement," according to Ferrari in the statement below, "is for the supply of the entire power unit starting from 2016," including the engine, hybrid assist and presumably the gearbox as well. But that's not the extent of the deal.
Billed as a "technical collaboration agreement," the deal opens the door for Haas and Ferrari to cooperate even more closely than the latter does with existing powertrain customers Sauber and Marussia. "We believe this new partnership has the potential to evolve beyond the technical role of supplying our power unit and all related technical services," said Scuderia Ferrari team principal Marco Mattiacci.