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1954 Ferrari 375-Plus sells for record $18 million at Goodwood

Among all the action at the Goodwood Festival of Speed this past weekend, Bonhams held its classic car auction, bringing in a massive $38.4 million in sales. And this was undoubtedly the highlight.
Bearing the chassis number 0384 AM, this 1954 Ferrari 375-Plus has a storied racing history, competing that year in such events as the 24 Hours of Le Mans, the Mille Miglia and the Silverstone endurance race, where the late José Froilán Gonzalez drove it to victory. One of only five made, the 375 Plus packed a 4.9-liter V12 with 330 horsepower under aluminum barchetta bodywork by Pininfarina. It was subsequently owned by Kleenex scion Jim Kimberly, trading hands between owners on both sides of the Atlantic and was the subject of a legal dispute over its ownership four years ago.
With the dispute now resolved and after heated competition between two bidders, the Ferrari finally sold for £10.7 million, equivalent to $18.2 million at today's rates and accounting for nearly half of the day's sales totals. Other highlights included a 1902 De Dietrich 16-HP "Paris-Vienna" Rear-Entrance Tonneau and a a '75 Lamborghini Countach, each of which sold for around $1.7 million - the latter eclipsing the example that Bonhams also recently sold for $1.2 million.

Ferrari rated world's most powerful brand ahead of Apple

Ferrari has nabbed the honor of becoming the world's most powerful brand from Apple. According to Brand Finance, the Italian automaker earned the highest rating among all brands on the Global 500 list despite being worth considerably less than its competition. But the ranking takes into account more than just a company's bottom line. Brand Finance also looks at margins, average revenue per customer and less tangible notions like brand affection and loyalty.
There's no disputing those latter two categories, and this year saw Ferrari enjoy the best financial results in the automaker's history. In 2012, the company's revenue jumped by eight percent to 2.43 billion euro thanks in part to a 4.5 percent increase in deliveries worldwide.
Meanwhile, Apple squeaked out ahead of Samsung to earn the top spot as the most valuable brand at $400 billion. You can check out the Brand Finance press release below for more information.

Alonso and Rossi to field Ferrari at Le Mans?

The plot thickens and just keeps thickening when it comes to Ferrari's potential return to Le Mans. Antonello Coletta, the head of Ferrari's sports car racing program, first suggested that the new regulations being implemented by the ACO could potentially see the Prancing Horse marque compete in the top-tier LMP1 class. His thoughts have since been echoed by Stefano Domenicali, the head of the Scuderia's F1 team, and by chairman Luca di Montezemolo. And now we're hearing rumors over its potential driver lineup.
Word has it that Ferrari could send Valentino Rossi and Fernando Alonso to pilot its prototype at Le Mans in 2015 or 2016. The rumors were tweeted by Mark Webber (embedded below), who recently left F1 to drive for Porsche at Le Mans - and could amount to pure speculation, to some inside track on hard news or (as is often the case) something in between. One way or another, both Rossi and Alonso are multiple world champions in their fields with strong ties to Maranello and would make a formidable lineup - particularly if paired, we'd venture, with Ferrari's test driver Marc Gené, who won at Le Mans with Peugeot in 2009.
Although the Rossi connection would seem the greater stretch, it might actually make the most sense of the two. With nothing left to prove on two wheels, the seven-time MotoGP champion has been talking about leaving the series. He's test-driven Ferrari F1 cars on several occasions and raced the Ferrari 458 Italia GT3 in the Blancpain Endurance Series last season. The move would be a rare departure for Alonso, however, who has raced almost exclusively in open-wheel single seaters his entire career, and would need to balance the program with his F1 commitments. That is, assuming he doesn't get fed up with chasing after Sebastian Vettel and teaming with Kimi Raikkonen by then.