1975 Ferrari Dino 308 Gt4 2+2 on 2040-cars

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Ferrari testing 458 successor in the snow?

It may not seem so long ago that Ferrari introduced the 458 Italia. But it's been on the market a solid 5 years since its launch in 2009, which makes it not only the oldest model in the company's lineup, but one of the oldest in its segment, the Lamborghini Huracan and McLaren 650S just having been launched in the past couple of months. So while a solitary Ferrari playing in the snow might otherwise seem like little more than an unlikely place for it to be, its chronology suggests the crew from Maranello could be up to something more.
The white 458 captured by our spy photographers in Northern Sweden appears to have something going on around its wheel arches. Aside from the panel gap that's taped up between the quarter panel and rear fender in front of the rear wheel arch, there appear to be some modifications around the front wheel arch. Just what they're for, we don't know, but their presence suggests something's up.
The test mule pictured here could be simply testing some new components, for whatever application, but if this is indeed a prototype for the 458's replacement, we'll probably start seeing more of these from here on in before the finished product comes around within the next couple of years - by which time the 458 will be a good seven years old, longer than the F430 or 360 Modena before it were on the market.

Ferrari posts record profits on restricted volume

Most automakers are after one thing and one thing only: selling more cars. Because, after all, selling more cars means making more money. Right? Well that's usually the case, but Ferrari has taken a different approach. Rather than try and sell more cars, Ferrari intentionally sold fewer models in 2013, yet it made more money.
The move was implemented after 2012 emerged as the strongest year in the company's history. Instead of pushing to sell even more cars, it opted to maintain a level of exclusivity by selling fewer - 5.4 percent fewer than the year before, to be specific - thereby ensuring that those it did sell were worth more. As a result, in 2013, Ferrari logged record turnover, profits and finances: on 2.3-billion euros of revenue (up 5 percent from the previous year), Ferrari recorded 363.5 million euros in profit last year - that's roughly $500M USD.
Before you go jumping to conclusions, though, bear a few factors in mind. For one, Ferrari's stakeholders aren't pocketing all that cash - they're reinvesting it into the company: over the course of the same year, Ferrari invested some 337 million euros - 464 million dollars - in research and development. And while the company's extensive merchandizing efforts continue to bring in more cash, at 54 million euros ($74M) raised last year, the branding operation still doesn't account for a sixth of overall revenues. Still, it's little wonder that the experts at Brand Finance have named Ferrari the world's most powerful brand for the second year running.

Why the Ferrari Testarossa deserves some respect

Join us for a moment in putting on our way-back hats, zeroing in on the late 1980s. Imagine that you're in your bedroom. Look over at the wall across from your bed. What car do you see on the poster? If you're anything like us, it's a Lamborghini Countach - in fact, it's a trio of Lamborghini Countach models in an array of colors. Oh, and there's also a 1:18-scale diecast Countach in black sitting on our dresser with its scissor doors locked in a skyward embrace.
Of course, the Raging Bull wasn't Italy's only great supercar from the 1980s, especially if you cast your lot at the temple of the Prancing Horse. The Ferrari Testarossa, as pointed out in the latest video from Petrolicious, is an oft unsung hero penned from the stuff boyhood dreams are made of. Far from a *ahem* red-headed stepchild, the Testarossa deserves a place in the minds and hearts of '80s supercar fans the world over.
Scroll down below to watch vintage car collector Joe Ventura talk about the Ferrari Testarossa with beautifully bright red Italian design serving as a fitting backdrop.