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SRT back to Dodge, Dart SRT, new Challenger, Charger and Caravan's death outlined in 5-yr plan

The onslaught of news from Fiat Chrysler's layout of five-year plans continued with Dodge CEO Tim Kuniskis this morning, including the unexpected announcement that SRT was coming back into the fold.
After just a few years existing as an independent entity within the Fiat Chrysler universe, an unceremonious press release hit in conjunction with today's lineup of announcements, saying "the SRT family of vehicles will be consolidated under the Dodge brand." Group CEO Sergio Marchionne thanked SRT headman Ralph Gilles for his dedication to the high-performance wing, calling out is efforts in expanding the vehicle lineup and including more customized models. He did not reference disappointing SRT Viper sales today, but we sense there's a bit of subtext.
With the SRT reunion at Dodge, it's appropriate that some of the most exciting product announcements for the next five years have to do with upcoming performance products. First out of the gate will be a refresh for that flagging Viper in 2015, which comes as little surprise.

Help find Kenny Wayne Shepherd's stolen 1972 Dodge Charger

Judging by his collection of cars, blues musician Kenny Wayne Shepherd (shown above, at left, with fellow musician George Thorogood) is an enthusiast of classic Dodge muscle cars, so it's no surprise that he is an active member of Mopar-related online communities. When his 1972 Dodge Charger turned up missing from an LA-area warehouse last Wednesday, Shepherd took to the forums of Moparts.org in an attempt to get the word out in hopes of recovering his custom classic.
The Charger was stolen along with four other vehicles, and Hot Rod reports that two women have been taken into custody since - but still no word on the car. With its blacked-out appearance (including custom Foose wheels), this car is definitely hard to miss, but Shepherd also said that the car might be even more distinguishable now due to some body damage that may have occurred as it was being driven from the warehouse lot. Shepherd's website has a full gallery of images for this '72 Charger, which also has a modern 392-cubic-inch V8 under the hood and a six-speed gearbox pulled from a Viper.
If you're in the LA area and happen to see this car, Shepherd asks that you call the LAPD West Valley Division at 818-374-7611. Here's to hoping this one-of-a-kind Charger turns up unscathed.

Lackluster Dodge Dart sales trigger layoffs

Hidden amidst the overall very positive sales figures that Chrysler released earlier this week were a few disappointments, the biggest of which may be the Dodge Dart. While Dodge sales in general were down 11 percent from a year ago, the Dart's poor figures stood out from the rest - with 4,888 units sold, the Dart was down 37 percent in February.
It comes as little surprise, then, that the automaker has announced layoffs at its assembly plant in Belvidere, IL. According to The Daily Herald, Dodge will temporarily lay off 325 workers "to balance vehicle supply with current sales demand." Put more simply, there are more Darts than buyers at the moment...
We don't think the Dodge Dart is a bad car, but it's playing in a market that offers a few standout sellers, like the Chevy Cruze, Ford Focus, Honda Civic and Toyota Corolla. According to AutoPacific analyst Dave Sullivan, as quoted by The Daily Herald, "great incentives on the Dodge Avenger" are also partly to blame for the Dart's poor showing.