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Dodge Durango to stay classy with Ron Burgundy as spokesperson [w/video]

The upcoming 2014 Dodge Durango has a lot of things going for it, including its 290-horsepower V6 and 360-hp Hemi V8 engine options, an eight-speed automatic and aggressive looks. And now it will have Ron Burgundy, the fictional television news anchor played by comedian Will Ferrell, as a spokesperson, Adweek reports. He follows in the footsteps of other non-fictional Chrysler brand spokespeople such as Eminem, Clint Eastwood and the late Paul Harvey.
Though the star of 2004's Anchorman and the upcoming Anchorman 2 is wildly popular, we're not sure we see a Dodge spokesperson in Burgundy. (Please, no womanizing or scotchy, scotch, scotch before test test drives). But at this point there's no turning back: Chrysler's chief marketing officer Olivier Francois previewed three ad spots at the Association of National Advertisers (ANA) Masters of Marketing conference in Phoenix on Friday, and says Chrysler has already filmed 68(!) Durango ads with the fictional newsman.
According to Adweek, one of the ads previewed had Burgundy highlighting the SUV's glovebox size, and in another he compared its horsepower to a white horse standing next to him. Will this help Dodge Durango sales improve? We can only wait and see. In the meantime, feel free to share your thoughts in Comments, and check out the trailer for Anchorman 2 below.

Dodge Charger R/T NHRA Funny Car is ready to burn rubber at SEMA [w/video]

The Dodge Charger R/T is all set to rocket down the drag strip in NHRA Funny Car competition with a completely redesigned body debuting at this year's SEMA Show. While only the front decal, side scallops and rear logo really signal this racer as a Charger, that doesn't take away from its promise of hitting absolutely ludicrous speeds.
The engineers' biggest tweak to the body was moving the cockpit further back. This created more clearance under the hood, and the change came with added advantage of giving the driver better visibility out of the car. Composites like Kevlar also helped make the one-piece shell even lighter, while not sacrificing strength.
The new design has already undergone extensive time in the wind tunnel and real-world runs to make sure that none of the changes negatively impacted the aerodynamics. With those tests out of the way, the Charger R/T Funny Car will have the first chance to truly prove itself in NHRA competition at the 2015 Winternationals from February 5-9 at Auto Club Raceway in Pomona, CA.

Dominic Toretto's 'Fast and Furious' Lego Dodge Charger lives its life a quarter mile at a time

Fan of the "Fast and Furious" franchise and Lego kits? You're in luck. The brick-builder announced that it is now taking pre-orders for a new kit dedicated to the 1970 Dodge Charger widebody driven by Dominic Toretto (Vin Diesel) in the car heist film series.  The release of the latest installment in the "F&F" franchise may have been delayed until next year, but for better or worse, a lot of merchandising that was in the works to cross-promote the new film is still in the pipeline.  The approximately 1,100-piece Technic-line kit can be posed both on four wheels and in a wheelie stance thanks to a flip-down prop stand (which itself looks a bit like a misplaced wheelie bar). The kit includes details such as a trunk-mounted dual-bottle nitrous kit, a detailed roll cage, and other nods to the long-running movie car.  "With 1,077 pieces, this cool building set provides a fun challenge for kids who love toy model cars. Inspired by the original 1970s Dodge Charger R/T, this faithful replica is packed with realistic details," Lego's product page says. The kit features several moving parts, too, including the wheels, suspension, supercharger induction system and steering. It measures more than a foot long (15") and even comes with authentic California replica plates.  Those who want a kit will be able to pre-order it from the Lego website, with shipments starting on April 27. Those who want to roll the dice on retail availability will be able to shop for it in local stores the same day, provided those stores are open, of course.  Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Building The Fate Of The Furious Cars | Autoblog