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Buick to add more GS models?

Buick may not be the first name that comes to mind when you think of performance automobiles, but fans of the brand know what letters to look for. If you believe the reports, there's a new GNX and Grand National on the way, but in the meantime, Buick may offer more GS models to fill the void.
Currently, the Regal is the only model available as a GS (pictured above), packing the same 259-horsepower turbo four as the Regal Turbo but enhanced with key suspension, brakes and rolling-stock upgrades. As Car and Driver notes, similar upgrades could easily be applied to the Verano and LaCrosse, although maybe not the Encore or Enclave crossovers. Of course, Buick would still have to steer clear of Cadillac's Vsport line, but that doesn't mean it doesn't have a little room to play.

General Motors shaking up its marketing... again

One of the things that dogs the full comeback of General Motors is the instability of its marketing. That part of the automaker got yet another big shakeup today when GM confirmed what I have been tweeting for a few days - strong rumors that the Chevrolet and Cadillac ad accounts are walking to new ad agencies.
Cadillac, GM's luxury brand, is going into review from Fallon Worldwide, Minneapolis and the indications are that Campbell-Ewald, Chevy's old ad shop, will end up with most or all of it. C-E just announced that it was moving from its long-time home in Warren, MI to a new downtown Detroit office next to Ford Field, just blocks from GM.
The other shoe to drop shortly will be the shift of GM's most important brand, Chevy, from Goodby, Silverstein & Partners of San Francisco to McCann-Erickson of Troy, MI. McCann used to be the agency for Buick and GMC, as well as GM's corporate advertising, and has retained some pieces of business over the last few years. Sources have even told us that it was McCann that did a lot of the creative work on Chevy's new ad platform, Find New Roads. (Not to be confused with a former McCann tagline for Saab, "Find Your Own Road.")

Buick Regal GS and troupe of basketball dribblers make great beats

The 166 videos posted by YouTube music video maestro Kurt Hugo Schneider have been watched almost half a billion times. When Coke wanted to do something musically inclined and a little different, it called KHS, and the result was the video Little Talks.
Buick appears to be the next blue chip in line, and KHS' melodic celebration of the 259-horsepower Regal GS is called Epic Basketball + Car Beat. In it, a red Regal sits at center court in Venice Beach, California while a cast of ridiculous dribblers make music with and around the sedan.
We'll let the music speak for itself, which it does quite well in the video below.