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VW makes $23K on every Porsche sold, more than Bentley or Lamborghini

It's a good time to be in the luxury car business. In Volkswagen Group's financial report for the 2013 fiscal year, it is revealed that that Porsche enjoyed an operating margin of 18 percent. That means the Stuttgart brand made on average about $23,200 per car sold, according to BusinessWeek. Bentley wasn't far behind, and Audi (which was combined with Lamborghini) posted a 10.1 percent margin. This compares to only around 2.9 percent for the Volkswagen brand.
"Luxury brands are on fire," said Dave Sullivan, an industry analyst at AutoPacific. He said that the average profit margin is between six and eight percent. Brands like Porsche and Bentley have the benefit of competing in rarefied markets. Buyers looking at one their vehicles have fewer models to shop against and don't care as much about price. They can also charge more for options, which further boosts income, according to BusinessWeek.
In a way, we should be more impressed by the continued success from Audi. Its models generally have direct competitors in every segment from the other premium automakers. Plus, their buyers aren't the captains of industry who are shopping for a Bentley. Still, the Four Rings is leading rivals in sales so far this year.

2015 Bentley Mulsanne Speed is totally torque-tastic

Eight hundred and eleven pound-feet of torque. Really, that's all you need to know about the 2015 Bentley Mulsanne Speed. It's the same ultra-luxurious cruiser that we've enjoyed for a few years now, but the crew in Crewe has upgraded its engine to create absolutely astonishing performance.
The storied 6.75-liter twin-turbo V8 has been massaged for the Mulsanne Speed to produce an equally impressive 530 horsepower (25 more than the standard model), but it's that 811 lb-ft of twist available from an ultra-low 1,750 rpm that makes this thing so worthy of its faster nomenclature. Hitting 60 miles per hour will take just 4.8 seconds (keep in mind, this thing weighs almost three tons), and the sedan will top out at 190 mph.
It's awesome, this Mulsanne. And we can't wait to twist some pavement when it launches this winter. Scroll down for more info in Bentley's press blast.

Bentley rolls out Shaheen edition Mulsanne in Dubai

Bentley doesn't do quite as many special editions for local markets as Rolls-Royce does, and when it does, they're usually based on the Continental range. But the new Shaheen edition which Bentley unveiled at the Dubai Motor Show is based on its flagship sedan, the Mulsanne.
Named for and inspired by the Shaheen eagle, the special Mulsanne is distinguished by two-tone Tungsten and Onyx paint, with Magnolia and Beluga leather and dark burr walnut trim inside. It comes already upgraded to the Mulliner Driving Specification, which includes 21-inch alloys, diamond-quilted leather and adjustable suspension and steering.
Of course there are special logos inside and out, and sheikhs ponying up the unspecified premium can also opt for iPad picnic tables, onboard wifi, glass sunroof and a bottle cooler for chilling the champagne that, somewhat ironically, is haram - forbidden under Sharia law that governs many of the countries where Bentley is selling this car.