1996 Bmw Z3 Roadster Convertible 2-door 1.9l on 2040-cars

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2014 BMW 328i xDrive Gran Turismo

"The Ultimate Driving Machine" has been BMW's tagline for nearly 40 years. Launched in the 1970s, the marketing campaign was a stroke of genius by ad firm Ammirati & Puris, as the phrase helped differentiate the imported Bavarian cars from their fellow European rivals by subtly pointing out that Mercedes-Benz and Audi were offering luxury models, while BMW was selling sporty and youthful driving dynamics. The campaign worked - some would argue that stands among the most effective ad campaigns ever - and countless Baby Boomers embraced the brand's fun-to-drive image by taking delivery of the company's new models.
BMW still boasts that its vehicles are "The Ultimate Driving Machine" four decades later, but the brand is very different today. It offered just a few model lines in the mid-1970s, and only a handful of vehicles within. In 2014, the automaker offers an exhaustive range comprised of nearly a dozen lines with almost 50 different models. To survive and thrive, BMW has decided it must massively broaden its appeal.
One of the latest arrivals to BMW's ever-growing stable is the 2014 3 Series Gran Turismo. The five-door hatchback is best thought of as a smaller version of the company's 5 Series Gran Turismo built on stretched 3 Series platform that, in the case of this test car, shares the running gear of the 328i xDrive sedan. On paper, the five-passenger vehicle checks all the proper boxes with regards to performance, utility and economy. But does this family-focused 3 Series still deliver driving dynamics that qualify it for the title of Ultimate Driving Machine?

Submit your questions for Autoblog Podcast #334 LIVE!

We're set to record Autoblog Podcast #334 tonight, and you can drop us your questions and comments via our Q&A module below. Subscribe to the Autoblog Podcast in iTunes if you haven't already done so, and if you want to take it all in live, tune in to our UStream (audio only) channel at 10:00 PM Eastern tonight.
Discussion Topics for Autoblog Podcast Episode #334
2014 Mercedes Benz S Class

BMW X3 spied with nip and tuck nearly complete

With the style-driven BMW X4 coming along in development, it looks like some of the forthcoming crossover's design could trickle over to its utilitarian sibling, the X3. Captured in these spy shots, it appears that the 2015 BMW X3 is preparing for a minor facelift, and from what we can tell, the biggest change will center on the CUV's headlights.
There is plenty of camouflage on the front and rear fascias to suggest updates will occur there, too, but we can definitely tell that the X3 will be getting LED-equipped headlights - at least as an option, anyway. The halos are slightly different from the current offering and there is also an LED strip above the headlights used as turn signal indicators. Another interesting thing we notice in these pictures is the nub at the bottom of the grille (also visible in recent X4 spy shots). While this could be some sort of test sensor for this prototype, it could also be a front-mounted camera for a possible parking assist system.
We don't expect any changes to the powertrain and we're not sure what updates could be in store for the interior, but we're guessing that that the 2015 X3 will debut shortly after the X4 goes on sale next year.