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2014 BMW 328i xDrive Gran Turismo

"The Ultimate Driving Machine" has been BMW's tagline for nearly 40 years. Launched in the 1970s, the marketing campaign was a stroke of genius by ad firm Ammirati & Puris, as the phrase helped differentiate the imported Bavarian cars from their fellow European rivals by subtly pointing out that Mercedes-Benz and Audi were offering luxury models, while BMW was selling sporty and youthful driving dynamics. The campaign worked - some would argue that stands among the most effective ad campaigns ever - and countless Baby Boomers embraced the brand's fun-to-drive image by taking delivery of the company's new models.
BMW still boasts that its vehicles are "The Ultimate Driving Machine" four decades later, but the brand is very different today. It offered just a few model lines in the mid-1970s, and only a handful of vehicles within. In 2014, the automaker offers an exhaustive range comprised of nearly a dozen lines with almost 50 different models. To survive and thrive, BMW has decided it must massively broaden its appeal.
One of the latest arrivals to BMW's ever-growing stable is the 2014 3 Series Gran Turismo. The five-door hatchback is best thought of as a smaller version of the company's 5 Series Gran Turismo built on stretched 3 Series platform that, in the case of this test car, shares the running gear of the 328i xDrive sedan. On paper, the five-passenger vehicle checks all the proper boxes with regards to performance, utility and economy. But does this family-focused 3 Series still deliver driving dynamics that qualify it for the title of Ultimate Driving Machine?

134K BMW 5 Series recalled for taillight issue

BMW is voluntarily recalling 134,100 cars due to a faulty ground terminal in the taillight bulb carriers, causing the sudden failure of brake lights, turn signals and reverse lights. The recall covers 2008 through 2010 5 Series models produced between March 1, 2007 and December 31, 2009, and includes everything from the 528i to the mighty, V10-powered M5. It's unclear if this recall is limited to sedans or extends to the 5-Series Touring.
There have been no reported cases of injuries, fatalities or crashes associated with the taillight issue. BMW will be issuing recall notices to affected owners in the coming weeks, asking them to report to dealers so that the bulb carriers on the taillights can be replaced. All repairs are, naturally, free of charge. Scroll down for the official recall notice from the National Highway Traffic Safety Administration.

BMW predicts US will be biggest i8 market

BMW will be showing a production version of its new i8 plug-in hybrid supercar at the upcoming Frankfurt Motor Show, and while we're quite excited about seeing the company's second i product in the flesh. According to a new report from Automotive News Europe, BMW is expecting its largest markets to be the United States, United Kingdom and Germany. Notable for its absence in that list is everybody's favorite mega-market, China.
Automobilwoche, a German-language publication of Automotive News Europe, spoke with the i8's product manager, Hendrik Wenders, who declared, "The US will be by far the largest sales market for the i8." Wenders stops short of actual mentioning what percentage of i8 sales will be in the US, but does mention that it should arrive in showrooms around the world in about nine months. The simultaneous rollout will occur in 50 different countries.
Check back for our full coverage of the i8's debut at the 2013 Frankfurt Motor Show. If you just can't wait until September, then check out our first drive of the i8 Prototype.