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BMW Individual gives 760Li a Sterling reputation

Thu, 24 Oct 2013

Standard chrome too plebeian for your taste? You can order a Rolls-Royce with its Spirit of Ecstasy hood ornament made out of just about anything you want: gold, silver, glass... you name it. But if your sense of style is a bit less Anglo and a bit more Saxon, BMW has another option for you.
Feast your eyes on the BMW Individual 760Li Sterling edition. (But don't look directly at it. Don't you dare.) Crafted in partnership between BMW Individual and the silversmiths at Robbe & Berking, the special 7 Series is adorned with hammered sterling silver trim inside and out. The twin-kidney grille, the emblems, the interior trim panels... all hand-made in silver. So you won't want to park this particular Bimmer in the wrong neighborhood, because unlike the Rolls ornament, these don't retract safely under the hood.
The special edition gets a dark grey exterior tint and brown leather interior, the best to highlight the silver brightwork. Otherwise it's mechanically identical to any other 760Li (or so we would presume, as the press release didn't mention specifically), that being the flagship version of BMW's flagship sedan, complete with 6.0-liter twin-turbo V12 at the front end of a long wheelbase. Check it out in the gallery above, including the build process at both BMW Individual and Robbe & Berking, and press release below.

BMW announces M235i xDrive, 7 Series Exclusive among summer upgrades

Tue, 13 May 2014

Like any automaker worth its lug-nuts, BMW is constantly striving to improve its products. And so it has announced a series of upgrades for the summer - none of them revolutionary, but a couple of them notable.
For one, the Bavarian automaker has announced that is is offering xDrive traction on the M235i coupe, a model that has been available until now only in rear-drive configuration. The all-wheel drive version comes with the same 3.0-liter twin-turbo inline-six with 326 horsepower (320 in the US market) and eight-speed automatic transmission as the rear-drive version, but now channels that power to all four wheels for a 0-62 time quoted at 4.6 seconds - two little ticks quicker than the existing version. It's the first time that all-wheel drive is being offered on the 2 Series, and will also be fitted on the convertible - at least, that is, in Europe. We're waiting on confirmation of North American availability.
Among the other announcements is a special edition of BMW's flagship luxury sedan. The 7 Series Exclusive Edition upgrades with metallic paint, 19-inch V-spoke alloys, Nappa leather upholstery and a leather-trimmed instrument panel. Buyers will also be able to opt for the Merino fine grain leather and Alcantara roof lining from the BMW Individual catalog, and choose between any available engine or either wheelbase lengths.

BMW celebrates with M4 DTM Champion Edition

Tue, 21 Oct 2014

Go back just a few seasons, and Germany's DTM touring car series was a straight-up competition between Audi and Mercedes-Benz. But BMW rejoined the race in 2012, winning both the drivers' and constructors' titles on its first year back and celebrating with a special matte-black M3 DTM Champion Edition. Last season, it won the constructors' championship but not the drivers', and this year it did the opposite. In short, it's been an impressive comeback for the Bavarian automaker, and to celebrate this year's accomplishments, it's followed up with the new M4 DTM Champion Edition for Europe you see here.
Based on the new M4 coupe - which forms the basis for BMW's DTM challenger as well as its pace car - the Champion Edition is distinguished by its special livery: The orange grille frame, the matte black hood and trunk with multicolored stripes, the black stripes along its shoulder and rocker panel, and the blacked-out 19-inch wheels all to pay homage to champion Marco Wittmann's racecar, as does special lettering on the rear windows.
Other enhancements include black front splitter and skirts, carbon front flaps and mirror caps, rear spoiler and carbon diffuser, while autographed sill plates and carbon interior trim with the car's serial number adorn the cabin. Only 23 examples will be offered, symbolic of the number adorning the winning tin-top racer and the flank of this special edition as well.