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Popular Mechanics Breakthrough Awards honors GM Super Cruise, BMW i3

Our friends at Popular Mechanics have announced the winners of their 2013 Breakthrough Awards, which honor innovations and new technologies in a variety of fields, ranging from medicine to electronics to space travel. Among the winners were a pair of automakers.
The BMW i3 was named one of PM's product breakthroughs, and while the diminutive city car has a range comparable to other electrics, Popular Mechanics was impressed the i3's use of carbon-fiber-reinforced plastic, which allows the i3 to tip the scales at just 2,800 pounds. But the i3's space-age materials wouldn't have been such a smash if it were priced beyond what the general public could afford. BMW's ability to offer a vehicle with such an advanced construction for around $42,000 (nearly half the price of the Cadillac ELR and only about $7,000 more than a Chevrolet Volt or Ford Focus Electric) is wildly impressive and speaks volumes about the future of ultra-light composites in the auto industry.
The other big winner comes from General Motors, which was named an Innovator this year for its semi-autonomous Super Cruise technology that's currently being tested on a Cadillac SRX. The technology, which we've reported on before, combines adaptive cruise control and lane centering into a super system that will allow hands-free driving under certain conditions.

BMW 8 Series turns 25 [w/video]

From the very beginning, the BMW 8 Series was a head turner. It was hardly a common sight in the first place, and the angular lines and low, pointed nose made the GT look like something special on the road. It's been 25 years since the Bavarian brand's flagship coupe of the '90s debuted, and owners celebrated the anniversary in style in Germany.
The 8 Series still looks great today, but its popup headlights give away its age a little. You just don't see them anymore. It was introduced at the 1989 Frankfurt Motor Show as the 850i with a 5.0-liter V12 under the hood capable of 295 horsepower and 332 pound-feet of torque. Later, even bigger V12s would find their way in there. Production lasted until 1999, but they were rather exclusive with 30,621 built in its lifetime.
To celebrate the anniversary, several BMW clubs organized 120 examples for display at the company's headquarters in Munich. The brand took advantage of the display to show off the ultimate 8 prototype as well. The one-off special packed a 550-horsepower V12 and a body with optimized aero. That engine eventually became the basis for the one in the McLaren F1.

Gus Van Sant casts the BMW i8 in soft light

BMW has spent the better part of a century building its reputation with fossil-burning transportation, but now it's banking heavily on the success of its new i family of electric vehicles. In order to succeed, it will need to sell examples of the i3, but sell the idea with the i8. And in order to do so, it is going to need some out-of-the-box promotional thinking. And that's just what it seems to have done with this latest campaign of television commercials.
The series of three (or at least that's how many have been released thus far) ads wax more poetic than most of the car ads we've seen. But while they might skimp on the technical details, they don't skip over the talent. The videos are the work of Oscar-nominated director Gus Van Sant, the cinematic artist best known for films like Good Will Hunting, Milk and Finding Forrester.
Van Sant has also solicited the voices of Sam Hazeldine (Caleb from Resurrection), Sting's daughter Mickey Sumner (Sophie from Frances Ha) and Michael Pitt (Jimmy from Boardwalk Empire), but doesn't hide them behind the microphone in the recording studio. Instead they serve as the face of Bavaria's new hybrid sports car, and the results are rather stunning. See for yourself in the trio of videos below.