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Husqvarna sold to KTM CEO Stefan Pierer

A couple of days ago the UK's Motorcycle News reported that BMW was in the final stages of selling Husqvarna to KTM, with a deal potentially confirmed as soon as this week. Following that came reports that Husqvarna Motorcycles wasn't sold to KTM but to a Pierer Industries, the company owned by KTM CEO Stefan Pierer. Turns out the advance report was true, as was the follow-up: BMW has just announced a "strategic realignment" of its Motorrad division, explaining that it sold Husqvarna to Pierer Industries in order to focus on the urban and e-mobility segments. Husqvarna's off-road machines, obviously, don't fit into those categories.
BMW bought the Italian-based bike maker with centuries-old Swedish roots in 2007 - the rest of the Husqvarna company remains based in Sweden - and has invested huge sums to integrate the smaller company into the larger parent. Six years later, just when dividends should begin to truly pay off, the brand is sold.
Before BMW made its announcement, one of the theories that forum members put forward for Pierer's interest in purchasing Husqvarna was that he wants his own business to run his own way. The parent company of KTM, Cross Industries, is 47.27-percent owned by India's Bajaj Automotive, with Pierer the majority shareholder, and is on a quest for global growth, taking the fight to BMW in Europe and launching new bikes and technology into the Indian market. Compared to BMW's and KTM's 2012 sales of around 100,000 bikes each in 2012, Husqvarna sold 10,751 bikes, which was a 15.7-percent increase over the previous year. Pierer would have a lot more freedom in the running of a company of that size.

2014 BMW X5

Is Better Than Ever Still Good Enough?
By now, all but the staunchest of traditionalists have moved past the shock and horror of seeing their favorite automotive brands branching into categories and segments that break with their previously accepted norms. In other words, you and I don't really care all that much if the BMW M3 is powered by an inline six or a V8, or whether it boasts a turbocharger, just so long as the end result is an awesome car. Similarly, we don't get all hot under the collar seeing that same M3 share space on the showroom floor with a brace of SUVs and crossovers... or, as BMW continues to insist, Sports Activity Vehicles.
Time, as they say, heals all wounds, and the BMW X5 has been around long enough, having first seen the light of day in 1999, that anyone offended by its existence has since gotten over it. Plus, the X5 is a legitimately nice vehicle to drive, offering such desirable qualities to family men and women as seating for up to seven, all-wheel drive and a commandingly tall view of the road. For the enthusiast set, the X5 serves up a taut chassis and powerful engine options.

EVO takes flight in BMW's sultry i8

Electric cars and hybrids are here to stay, much to the apparent dismay of some auto enthusiasts, but that doesn't mean they have to represent the death of enjoyable driving. Granted, the initial run of hybrids in the US like the Honda Insight and Toyota Prius weren't exactly tailor-made for aggressive folks behind the wheel, but things are clearly changing. In its latest video, Evo takes a look at three examples from Europe's new crop of electrified vehicles to show that the future of fun motoring is safe and sound.
Evo editor Henry Catchpole kicks things off with one of the most bizarre EVs of the bunch, the tiny Renault Twizy. Its low power and 50-mile-per-hour top speed might make it miles away from a hot hatch, but there's still fun to be had in extracting the most from this little city car. Next up is the Audi A3 E-Tron, which isn't technically available yet. It's a step in the right direction of eventually creating an affordable, fun-to-drive hybrid hot hatch.
However, the main event is Catchpole getting some seat time in the BMW i8. The Bimmer can really fly -literally in this case - and the butterfly-door coupe offers a clear look at the prospects for electrified sports cars. It might not have the power of hybrid supercar contemporaries like the LaFerrari or Porsche 918 Spyder, but the BMW doesn't cost nearly as much, either. See? Improved efficiency doesn't have to mean boring.