2002 Bmw 540i ///m Sport No Reserve E39 Low Miles Excellent Condition 530i 525i on 2040-cars

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Gus Van Sant casts the BMW i8 in soft light

BMW has spent the better part of a century building its reputation with fossil-burning transportation, but now it's banking heavily on the success of its new i family of electric vehicles. In order to succeed, it will need to sell examples of the i3, but sell the idea with the i8. And in order to do so, it is going to need some out-of-the-box promotional thinking. And that's just what it seems to have done with this latest campaign of television commercials.
The series of three (or at least that's how many have been released thus far) ads wax more poetic than most of the car ads we've seen. But while they might skimp on the technical details, they don't skip over the talent. The videos are the work of Oscar-nominated director Gus Van Sant, the cinematic artist best known for films like Good Will Hunting, Milk and Finding Forrester.
Van Sant has also solicited the voices of Sam Hazeldine (Caleb from Resurrection), Sting's daughter Mickey Sumner (Sophie from Frances Ha) and Michael Pitt (Jimmy from Boardwalk Empire), but doesn't hide them behind the microphone in the recording studio. Instead they serve as the face of Bavaria's new hybrid sports car, and the results are rather stunning. See for yourself in the trio of videos below.

Are you a BMW M4 GTS track car in disguise?

BMW is always happy to extract a little bit more gumption out of its M cars, just look at the latest 30th anniversary M5 or even the earlier CSL variants of the M3 for proof. Now, It looks like we might be getting the first glimpse of an even hotter M4, and it's wearing very interesting livery.
Our spies recently shot this M4 that could preview a future GTS version. It's all done up in MotoGP decals, but that might just be a ruse. This car sports a camouflaged lower air dam and rear wing, but those parts don't appear to be from an actual series safety car. The chin spoiler seems larger, and the rear wing is completely different. You can also spot an obvious Recaro logo on the driver's seat in one of the photos. Plus, the BMW emblem is removed at the back.
The disguised changes and odd choice of decals make this prototype incredibly weird. A BMW exec said at the beginning of the year that there were "no plans whatsoever to make a lighter, harder version just yet," of the M3 or M4, despite earlier rumors to the contrary. Check out the gallery to see what you think this is.

BMW R1200 GS Adventure is made for epic roadtrips

BMW Motorrad has taken the wraps off of its newest GS Adventure model. Based on the R1200 GS, the Adventure trim makes an already tough bike just a bit tougher, thanks to a number of technical changes that improve off-road capabilities without sacrificing any of the R1200 GS' riding manners.
The most noticeable change might be the larger fuel tank, up in size from 5.3 gallons to 7.9 gallons, although this largely due to the Adventure's lower fuel economy - it loses about three miles per gallon to the regular R1200 GS. BMW claims that the larger tank won't inhibit riding comfort, thanks to its narrow design and placement in the bike's frame. The spring travel is 0.8 inches longer, while there's nearly half an inch of extra ground clearance, which is largely responsible for its improve off-road talents. A new, larger seat promises a more comfortable ride and a greater range of adjustability, while a few tweaks within the engine offer an even smoother delivery of the bike's 125 horsepower and 92 pound-feet of torque.
We have a full gallery of images of the R1200 GS Adventure available up top, along with the entire press release from BMW, which can be found by scrolling down.