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BMW i3 starts near $35,000; NA first deliveries January 2014

While in Germany at the first early pre-production drives of the hotly anticipated BMW i3, BMW people finally hinted at a price ballpark. Numbers being tossed around by pundits have actually been pretty close to what BMW is discussing internally - between $35,000 and just over $40,000. We have been assured now that the base price, should one choose to buy and not lease in the Euro zone, is just over 35,000 euro, with some big taxes included in that price. In the US, the starting price for the fully EV plug-in version should be $34,500 or right thereabouts. In addition to new pricing, we've also gotten our best-yet look at the i3, with the freshly uncovered spy shots you see here.
European deliveries begin in November of this year for the fully electric version of the rear-wheel-drive i3 with 168-horsepower and 184 pound-feet of torque. The e-motor mounted over the rear axle is supplied with energy by the 22-kWh lithium-ion battery pallet under the passenger compartment. Recharging happens in any of three ways: public or personal garage plug-in charge station (garage version not included in the price), the onboard system's Pro Eco mode that adds resistance to the drivetrain in a type of rolling brake energy recuperation, or through the normal brake energy and off-throttle coasting regeneration more common to EVs. Range on a full charge of this drivetrain is said to be upwards of 100 miles under hyper-miling conditions.
Perhaps the best bit of news is that the alternative, range-extending, two-cylinder 600cc engine supplied by BMW Motorrad for the hybrid version of the i3 - mounted in the rear together with the e-motor - will add only 2,000 euros in Europe and about $2,000 in the US. This is a range-doubling solution that could have brought a much higher price gouge, so thank you, BMW. The hybrid e-drive i3 version arrives a couple months after the full-EV launch version. Remember that, unlike the very similar system for the Chevrolet Volt, the system in the i3 supplies no mechanical torque to the driven axle and is only used as a generator (a system BMW first used last year in the 1 Series-based Active ). The US is seen as the clear number one market for the i3.

BMW planning Zhi Nuo Chinese sub-brand, may export models

Automakers continue to pour big money into the developing market that is China, and new sub-brands born of joint ventures with domestic partners crop up on what seems like a weekly basis. The latest? According to reports, BMW and its Chinese ally Brilliance are forming a new sub-brand called Zhi Nuo ("The Promise") that will likely rely on existing or older BMW products as a basis for new models.
Previous reports had indicated that the sub-brand could build its offerings based on an older 3 Series model (presumably the E90 series), but newer rumors have the X1 crossover (shown) factoring in. The Zhi Nuo brand could receive its official unveiling as soon as later this month at the Shanghai Motor Show.
Perhaps most interestingly, Automotive News Europe reports that the automaker's ambitions for Zhi Nuo may extend beyond China's borders. It's not clear what markets BMW may be eying, but executives admit the company hasn't ruled out Europe.

BMW i8's three-cylinder sounds like it's shaping up quite nicely

We've run across some rather interesting news... or perhaps we should say interesting sounds. The folks from Bimmerpost have scrounged up a short video showing a preproduction BMW i8 running through a few gears in Sport mode at a quick pace, and if you were concerned that the somewhat eco-friendly nature of the upcoming German sports car would neuter its ability to stir the aural senses, fret not.
Judging by the lovely noise coming from the engine compartment of the i8 in the video, BMW's expertise in tuning high-strung, small-bore engines - remember, BMW Motorrad has quite the penchant for well-conceived motorcycle engines - has come through loud and clear. Now, it's worth mentioning that BMW's controversial Active Sound technology will be included with the i8, so the production car may not sound exactly like this version, which is running with the tech disabled. Owners won't have the ability to disable Active Sound on production i8s.
In related news, Bimmerpost reports that BMW will equip the i8 with an external Active Sound Design system to go along with its Pedestrian Protection System. That means those on the outside will likely hear piped engine recordings from the rear and a sort of "howl" from the front in order to warn pedestrians that the otherwise quiet (when running on electricity, that is) car is approaching. It will also feature technology that can stop the car before contacting a pedestrian.